If your web pages do not appear in the first page Google listing of search results – then it will significantly affect the number of people likely to visit your site. That means, you need to have an SERP of at least ten. Search engine optimization efforts are therefore very important for a site’s success. However, the role that good HTML coding plays in SEO is often undermined.
from Internet and Businesses Online: SEO Articles from EzineArticles.com

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